Christie Deaton has propelled in the real estate arena and received a prestigious award from Berkshire Hathaway Home Services early in her career. With her immediate success, Christie was looking to brand herself to make a big splash in launching her new business.
PROJECT: Brand Development, Brand Positioning, Creative, Logo Design, Style Guide, Social Media Images, and Social Media Strategy
TESTIMONIAL: “What a wonderful experience working with Rosa. She developed a fresh new brand for my real estate business. I’m very happy with the end result and highly recommend Rosa for any new or existing business looking for a spot on brand position to take your business to the next level."—Christie Deaton
Visit Dallas realized the rapid growth of the Asian population in the United States and especially in Texas. They were in need of an Asian Market Research Study to gain a deeper knowledge of domestic/ international travel behaviors, spending, and the interests of Asian consumers.
As a result, the in-depth market research showcased the massive spending power, interests, and the potential additional $3M additional revenue Visit Dallas can generate. With this successful research, Visit Dallas enlarged their Asian market spending budget and was also presented to the Diversity and Inclusion Board Members.
PROJECT: Comprehensive Asian Research: Population, Travel Interest, Weekly and Daily Spending, and Demographic
Visit Dallas is an independent organization that promotes Dallas as a business and pleasure destination.
They were looking to focus on an Asian marketing strategy that has been historically untapped but knew was vital with the growth of Asians in Texas.
We were successful by launching the Asian Market to showcase the expansive Asian businesses, calendar of events, and connecting them influential Asian leaders in the Dallas metroplex with Social Media Posts, Blogs, and a Private CEO lunch event planning.
PROJECT: Asian Strategy, Social Media Posts, Blogs, and Private CEO lunch Event Planning, Custom Design Invitation, Personalized Name Cards, and Menu Design
The Texas A&M University-Commerce music department wanted to showcase its classes and beautifully built music hall to attract more students. Custom marketing and advertising materials were designed to feature the incredible programs they offered their students.
PROJECT: Brand, Creative, Design, Brochure, Handouts, Advertisement in publication, Backdrop for their Trade Show
Texas A&M University-Commerce was looking to revamp its website and wanted a better understanding of its website visitors. A detailed audit report was presented after reviewing over 9,000 pages that identified their demographic, ranking, SEO ranking, information of their visitors, and other vital stats. This report would also help define how the CMO could target their future students with their digital marketing strategies.
PROJECT: Website Audit Report with over 9,000 pages to define demographic, ranking, SEO, and other crucial data
The Workforce and Economic Development of the Dallas County Community College District (DCCCD) provide programs and services that align with identifying the needs of business, industry, and the community.
The Vice-Chancellor of DCCCD was seeking marketing data and insights of the vast Asian businesses contributing to economic development. With this vital data, the Dallas County Community College District can provide customized classes that would better serve the local businesses.
PROJECT: Market research and knowledge of the Dallas metroplex market
We love our repeat clients! The founder/president of Lone Star 401(k) Consultants came to us four years ago to re-brand them and set them apart from their competition. And that’s exactly what we did. After implementing our marketing strategy, she signed on a leading insurance/financial giant as a client and many other companies.
The next stage was to redesign their website. A custom website and development was delivered on a content management system (CMS) that made it easy to update any changes.
PROJECT: Branding, Website Architecture, UX, Custom Website Design, Custom Development on Content Management System, Design, Custom Brochures, Print Management, and Printing
TESTIMONIAL: “Yesterday was my first big presentation and I used my brochures for the first time. Everyone LOVED them!
The head of marketing for all of John Hancock was there and he was very impressed. He even took some with him to show the home office. Kudos!!” —Candi Chapman, President
"I hired Rosa to design marketing material for my firm. Rosa was very creative and was able to understand what I needed and implement it. I would highly recommend Rosa for any type of marketing. Rosa was very easy to work with and very personable. I look forward to working with her again soon on other projects." —Candi Chapman, President
The partners at Southwest Clinical and Forensic wanted to rebrand their company with the growth and expansion they were experiencing.
After the branding session, the roadmap strategy was clear: new logo design, custom website design/ development, and a photo shoot.
The results, all the physicians and professional counselors were delighted with the new branding and how easy it is to use the custom Content Management System website.
PROJECT: Branding, Logo Creation, Creative, Website Architecture, UX, Custom Website Design, Custom Website Development on Content Management System, Responsive Design (Laptop, Mobile, Ipad) and Art Directed Photo Shoot on location
Ever wonder where the movie stars and musicians get their specs and start a trend? Risi Optique carries unusual eyewear that is usually hard to find. Some of their eyewear can take up to three months to create since they are custom-made.
Risi Optique was looking for a user-friendly, clean website where they could frequently upload current images of movie and rock stars and as well as their latest eyewear trends.
PROJECT: Branding, Creative, Website Architecture, UX, Custom Website Design, Custom Development, and Copy Writing
Nur Ali is the first Asian American stock car driver in NASCAR and an international driver seeking marketing and repositioning to acquire sponsorship dollars. The solution was a deep branding session that helped him define his vision and goals. With the information gathered, a marketing strategy was created, giving him a more robust platform to showcase his long career as a racecar driver. After completing Nur’s marketing strategy and implementing our tactics, he is now racing with a new car, a new team with notable sponsors for several full racing seasons.
PROJECT: Branding, Market Repositioning, Strategy, Creative, UX, Website Architecture, Custom Website Design, Custom Development on a Content Management System, Responsive Design, Art Directed Photo Shoot at Texas Motor Speedway and in Studio
Born To Roll’s president wanted to test the market with his authentic Vietnamese recipes passes down from many generations. The family recipe may be traditional, but the owner’s brand was all about self-expression and being unique like his tattoos. His egg rolls were a big hit at one of the largest Asian Festival, and we are looking forward to his food truck!
PROJECT: Branding, Logo Creation, Creative, Website Architecture, UX, Custom Website Design, Custom Website Design, and Development on a Content Management System
From toddlers to seniors, pageantry is ingrained in the Philippine culture. The Philippine Community Center is a non-profit organization that used pageantry to raise money by selling advertisements this year. They were looking for a new look and feel with a professionally designed magazine and printing services.
PROJECT: Event Logo, Program Design, and Print Management
The Asian American Insurance and Financial Professionals Association is a national non-profit organization with six chapters across the United States.
The Dallas chapter president was seeking an entire overhaul for the annual weekend event with hundreds of attendees across the United States. The well-received project reflected a new brand standard that was echoed into various marketing materials from a commemorative program book to event tickets and poster design.
PROJECT: Branding, Design, Event Logo, Program Book, Program Insert, Poster, Variable Data Ticket, Print Management, and Printing
2016 Home Depot Asian FestivalThe Annual Asian Festival represents over 20 Asian ethnicities and showcases many of their cultures with live entertainment and authentic food from local vendors. The Asian Festival is an annual signature event with a 20 + year history in need of a marketing boost for maximum exposure.
A completely new marketing strategy was created with re-branding, logo design, custom website design/development, and printed materials for a successful event. As a result, it has brought well-known underwriters, sponsors, and thousands of attendees and is one of the largest Asian Festival in North Texas.
PROJECT: Branding, Creative, Design, Event Logo, Custom Website Design, Custom Development on Content Management System, Flyer, Poster, Direct Mailing, Print Management, and Printing
TESTIMONIAL: “Rosa helped us in elevating our signature event, Asian Festival to another level. She professionally managed our event publication from the initial branding to the day of marketing execution. We are very pleased with their turn-around time as well.” —Galileo Jumaoas, President
Branded, designed, and launched a national publication with premium placement at bookstores such as Barnes and Nobel and Books-A-Million. An initial order of 100,000 copies was order/ reorder by the featured company, and 25,000 copies were sold at national bookstores.
PROJECT: Brand, Creative, Design, Managed/ Art Directed Photo Shoot: Location scout, Set design, Wardrobe and Print Management
TESTIMONIAL: “They [BeautiControl] LOVED IT!!! The cover looked GREAT on the multiple jumbo screens. Almost 2-minute standing ovation when they introduced it to the crowd of almost 3,000.” —Paul Adams, Vice President of Marketing
“Awesome job!!!!!!”—Stuart Johnson, Chief Executive Officer
PROJECT: Asian Demographic Landscape Market Research and Passport for children
TESTIMONIAL: “Rosa worked quickly to produce our Passport to Asia Kids, a marketing piece that encourages children to learn about Asia. She brought a new level of creativity to the project, and the final result was beautiful, engaging, and surpassed our expectations by miles! I would recommend The Oh Group for any creative project.” —Stacie Wheelock Adams, Director of External Affairs
Sertech is an international company that assists credit unions in getting their customers loans. They were looking to update their logo and a custom website design. The well-received updated logo used bolder colors and a clear representation of the company’s brand. The new logo color palettes were incorporated into the website pages, which is now more inviting and user-friendly.
PROJECT: Branding, Custom Website Design and Logo Refresh
Continuity Health is committed to keeping patients and physicians up-to-date with their health status using their software and hardware. Continuity Health was looking for a marketing piece that would set them apart from their competitors and ensure their product was easy to understand and use.
A custom-designed folder housed various sell sheets allowing additional inserts with the growth of their service offerings.
PROJECT: Custom Folder Design, Design, and Print Management
A to Z Wholesale is one of the largest independent, full-service, convenience store distributors in Texas. Since 1987, A to Z Wholesale has consistently provided convenience store operators with reputable service by providing packaged consumer goods throughout North Texas with multiple locations to serve them. With their current popularity with numerous locations, they wanted to better showcase their brand with a redesigned quarterly direct mail and flyer that mailed out to over 8,000 of their existing subscribers. Additionally, they wanted a landing page and social media presence and strategy to better assist them in elevating their brand.
PROJECT: Branding, Design and Develop Custom Landing Page, Design Quarterly Flyer Template and Social Media Strategy
Southwest Clinical and Forensics, International Business Council, Home Depot Asian Festival, Sertech, Born To Roll, Greater Dallas Asian American Chamber of Commerce Annual Meeting, Christie Deaton
Christie Deaton Real Estate_Berkshire Hathaway
Dallas County Community College District
Nissi Construction Group
Home Depot Asian Festival, Citibank Asian Festival, and Metro PCS Asian Festival
Texas A&M University-Commerce
Visit Dallas (Dallas Convention and Visitors Bureau)
Southwest Clinical and Forensics
Crow Collection of Asian Art
Nur Ali Motorsports
Greater Dallas Asian American Chamber of Commerce
Risi Optique
Teknion
Continuity Health
Sertech
Born To Roll
Philippine Community Center, Inc.
Sentinel Imaging Group
Trinity River Authority
Avon, Inc.
Asian American Insurance Professional Association
Youth Empowerment Seminar
A to Z Wholesale and A to Z Wine and Spirits
Korean American Professional Network
Stone Wheat Bakery
Timarron Estates
Kelson and Kelson Custom Invitations
Calvary Cathedral International
Hopping Green and Sams Attorney
My Exec Buddy and My Job Buddy
What a wonderful experience working with Rosa. She developed a fresh new brand for my real estate business. I'm very happy with the end result and highly recommend Rosa with The Oh Group for any new or existing business looking for a spot on brand position to take your business to the next level.
Christie Deaton | Realtor, GRI, SRS, ABR, e-PRO at Berkshire Hathaway Home Services
“We recently engaged Rosa to update our existing website. The experience and the results were both top-notch. She is populated with positive, knowledgeable, and responsive professionals. We look forward to working with them again in the future.”
WP Ward | President at Flexpress Digital
“Yesterday was my first big presentation and I used my brochures for the first time. Everyone LOVED them! The head of marketing for all of John Hancock was there and he was very impressed. He even took some with him to show the home office. Kudos!!”
I hired Rosa to design marketing material for my firm. Rosa was very creative and was able to understand what I needed and implement it. I would highly recommend Rosa for any type of marketing. Rosa was very easy to work with and very personable. I look forward to working with her again soon on other projects.
Candi Chapman | President at Lone Star 401(k) Consultants
“Rosa has helped us in elevating our signature event, Asian Festival to another level. She professionally managed our event publication from the initial branding to the day of marketing execution. We are very pleased with their turn-around time as well.”
Galileo Jumaoas | President at Greater Dallas Asian American Chamber of Commerce and Exec. Director of MEED Center
“Rosa worked quickly to produce our Passport to Asia Kids, a marketing piece that encourages children to learn about Asia. She brought a new level of creativity to the project, and the final result was beautiful, engaging, and surpassed our expectations by miles! I would recommend The Oh Group for any creative project.”
Stacie Wheelock Adams | Director of External Affairs at Crow Collection of Asian Art
“Teknion engaged Rosa on an urgent marketing project for a very large trade show we were attending with over 2,800 attendees and 200 competitors. She took over the project and developed a creative and appealing finished product that was on-target with our brand, messaging, and concept. We find Rosa to be client and solution-centric and we are currently engaging them in another project. Teknion highly recommends Rosa for their professionalism, creativity, and experience!”
PJ Hoke | Chief Marketing Officer and Vice President at Teknion
“We hired Rosa to provide logo and website design for two new website ventures, and they did a great job for us! They were very easy to work with, met deadlines, and displayed a great amount of creativity. I would recommend her highly.”
Sherry Sanchez | Executive and Managing Partner at ExecBuddy and MyJobBuddy
Rosa is a good creative problem solver. I have engaged Rosa on several occasions ranging from creative development to straight production. Each time she has delivered on the assignment and has exceeded expectations.
Bailey Burk | CEO at Burk Advertising and Marketing, Inc.
Rosa did the cover art for my law firm's legislative summary. She did an outstanding job of formulating our concept into a pleasing and interesting design and delivering the final product ahead of schedule. I would recommend her to anyone looking for graphic design services.
Amy Chapman | Legislative Coordinator at Hopping Green and Sams
